Transferring the ownership of a business manager account is an important task that requires careful consideration. It is important to understand the process and the implications of transferring ownership to ensure a smooth transition.

What is Business Manager?

Business Manager is a central hub for managing a business’s online presence. It allows businesses to manage their Facebook, Instagram, and other digital assets from a single platform. Business Manager allows businesses to manage access and permissions, set up ad accounts, create audiences and pages, and more.

Why Transfer Ownership of a Business Manager Account?

Business Manager accounts are usually created and managed by the business owners. In some cases, a business may need to transfer ownership of the account to another person or company. This could be because the business is changing ownership, or the business owner needs to step away and let someone else manage the account.

The Process of Transferring Ownership

When transferring ownership of a Business Manager account, it is important to ensure that the process is handled correctly. Here is a step-by-step guide to the process:

1. Assign a New Business Manager Account Owner: The current owner of the account must assign a new owner. To do this, they must go to the Business Manager page, click the “Settings” tab, and then select “People and Assets.” They should then select the user they wish to assign as the new owner and click “Make Owner.”
2. Transfer Ad Account Ownership: The current owner must transfer the ownership of all the ad accounts associated with the Business Manager account. To do this, they must go to the “Ad Accounts” tab and select the “Transfer Ad Account” option. They should then select the user they wish to assign as the new owner and click “Transfer.”
3. Transfer Ownership of Pages: The current owner must transfer the ownership of all the pages associated with the Business Manager account. To do this, they must go to the “Pages” tab and select the “Transfer Page” option. They should then select the user they wish to assign as the new owner and click “Transfer.”
4. Transfer Access to Assets: The current owner must transfer access to all the assets associated with the Business Manager account. To do this, they must go to the “People and Assets” tab and select the “Transfer Access” option. They should then select the user they wish to assign as the new owner and click “Transfer.”
5. Remove the Current Owner: Once the new owner has been assigned, the current owner must be removed from the Business Manager account. To do this, they must go to the “People and Assets” tab and select the “Remove” option. They should then select the user they wish to remove and click “Remove.”

It is important to note that the current owner cannot remove themselves from the Business Manager account.

Tips for Transferring Ownership

When transferring ownership of a Business Manager account, it is important to take the following steps to ensure a smooth transition:

• Ensure everyone involved in the transfer process is aware of the changes.
• Check that all accounts and assets have been transferred to the new owner.
• Make sure the new owner has access to all the necessary information and tools.
• Delete any redundant accounts or assets that are no longer needed.
• Update any accounts or assets that have been transferred.

Conclusion

Transferring ownership of a Business Manager account is a complex process that requires careful consideration. It is important to understand the process and the implications of transferring ownership to ensure a smooth transition. By following the steps outlined in this article, businesses can ensure that the transfer of ownership is handled correctly and efficiently.